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Reels, like TikTok but on Instagram
News

Reels, like TikTok but on Instagram

This new functionality goes directly to attract TikTok users, in general Generation Z and Millennials, who already number more than 1,500 million worldwide. The big difference and point in Reels' favor is that Reels can take advantage of Instagram instant messaging, while TikTok can't. An advantage when sharing the video with those who want beyond uploading it to the story. The success of Reels will depend on whether the public joins or not, but if we look back a long time, this strategy i...

Facebook and Instragram: Multiplatform Stories
News

Facebook and Instragram: Multiplatform Stories

This new dynamic will allow users who publish the same content on both networks, to do it in a simpler way just by modifying the privacy controls, checking to share history on Instagram. From the point of view of the company, beyond knowing that Facebook and Instagram have different audiences, this strategy collaborates taking traffic from one network to another; and brands favor them by adding authenticity by showing themselves in the same way on both networks. Facebook ensures that cross...

IGTV will add ads for video creators to earn money
News

IGTV will add ads for video creators to earn money

The goal of the platform is for video creators to have greater motivation when it comes to generating quality content on the platform and competing in this regard with YouTube . Currently in IGTV there are summaries or fragments of You Tube videos or low quality videos. Moreover, only a minimum percentage of the more than one billion Instagram users have downloaded the IGTV app independently. The percentages are not yet known but it is working internally with a program of partners where th...

Facebook payment wallet is coming: Facebook Pay
News

Facebook payment wallet is coming: Facebook Pay

This platform is configured as a virtual wallet that will include payment options with debit cards, credit cards and Pay Pal. Facebook Pay will be available in a first stage in the United States, as a test, where they can be made through Facebook and Messenger, payments between people, purchase of tickets for events and the possibility of operating with some of the stores that are in the Facebook Marketplace space.

Will “Likes” be removed from Facebook and Instagram?
News

Will “Likes” be removed from Facebook and Instagram?

Digital Wellness ... Facebook announced that it will incorporate on both platforms a system in which users will not be able to see the likes of other people's posts, only their own. The main objective of this measure is for users to be more busy in sharing content that interests them, than in just doing it to get “likes”. According to certain studies and opinions of experts, adopting this measure would reduce the social pressure on young people because they are valued in social networks. ...

How much time do you spend on Instagram?
Editorial

How much time do you spend on Instagram?

Digital health, a term that will be heard a lot in the future and that leads me to think, days ago, that I am spending a lot of time looking at photos on Instagram . I wonder later if I get something very positive out of all this, what generates me and above all, the needs that I think I see ... so many beautiful things! The desire to want to buy those clothes, those beautiful shoes, purses, food, exotic places to visit, the desire to travel and most likely not being able to do so, at leas...

Instagram update without LIKES in sight
News

Instagram update without LIKES in sight

We know that the amount of LIKES determines some type of status within social networks and this is not only the case of public people and influencers but is also turning to the same users. Instagram , in one of its updates, is testing a function that leaves the amount of Likes or Likes only in view of the publisher and not of the followers. The main idea of this change is to relax, lower pressures, protecting the mental health of instagrammers. Countries like Australia, Canada, Brazil, Ire...

Instagram launches functions to combat bullying and offensive comments
News

Instagram launches functions to combat bullying and offensive comments

Instagram has been harshly criticized for not taking the necessary measures to avoid online harassment. For this reason, he recently announced that he is experimenting with a new function, enhanced with artificial intelligence, so that network users are notified if they are about to receive an offensive comment in a publication. For example, if someone writes an insult such as "you are ugly, silly, etc.", the app will give notice and first consult the owner of the profile to ensure that yo...

Yubo, a social network just for teenagers
Reviews

Yubo, a social network just for teenagers

This social network that emerged in France already has 20 million users and tries to really differentiate itself from Facebook , Snapchat , Instagram, leaving behind the image to go for friendship. Meet people, share content, talks and discuss topics of interest are the premise. Every teenager between 13 and 17 can join. The opinion of the guys who are already part is that Yubo is a fun, free and easy to use app. For adults who want to know what is going on this social network has a Parenta...

Tinder Lite for emerging markets
News

Tinder Lite for emerging markets

Keeping the most common features, especially in the search of profiles to generate a match, but using fewer resources and mobile phone data. In general, the drawbacks to using the original application are not only due to limitations of the smartphone models used (such as storage space), but also because of connectivity, which often turns out to be unstable. With this version Tinder bets to grow significantly in number of users, with an eye on 2023. It is worth mentioning that this strateg...

Read messages without leaving traces
Reviews

Read messages without leaving traces

This app allows us to recover our privacy in both WhatsApp and social networks (Facebook Messenger, Instagram and Viber), drawing all traces that we have read the message: checkmarks, confirmation of reading or last seen. How does it work? Simple. Any message you enter into these app also enters Unseen in a unified inbox. It is there, within the application, that you become invisible. There you can read without leaving a mark. Only when answering will be settled in the home network: WhatsA...

Checkout: Shopping through Instagram
News

Checkout: Shopping through Instagram

The brands that have joined this experiment are Dior, Adidas, Prada, Nike, Michael Kors and Huda Beauty. Within Checkout , as it has been called this tool, there will be a section "orders" where you can see what is requested, cancel it, return it, communicate with the seller, etc. In turn, companies that offer their products in Checkout can share them through their publications and organic stories and users can search for products that appeal to them under the "search and browse" tab. This...

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